Bachelor
School of Business, Fremantle Campus
The business landscape is rapidly changing thanks to the growth of digital and rapid globalisation. When you study a Bachelor of Business Administration with us, you'll gain a broad range skills such as marketing, management, public relations and human resources. This industry-focused program combines business theory and real-life projects and country's best internship system.
Academic requirements for this program are outlined below. In addition, to be eligible for admission, all applicants need to satisfy minimum requirements outlined at admission requirements. These include those relating to age and English Language Proficiency. We also consider your application more broadly - your non-academic achievements (such as any previous leadership roles, volunteering, work, church and/or community involvement) as well as personal qualities - your aspirations and interests and your capacity to complete your chosen program.
Applicants with recent Secondary Education:
Applicants with Higher Education Study
Applicants who have successfully completed subjects at another University, which are relevant to the selected program of study, may be eligible for Advanced Standing.
Applicants with Vocational Education and Training (VET) study
Applicants to the School of Education require a completed AQF Diploma or higher in a relevant discipline.
Applicants with Work and Life Experience
Applicants with relevant work and life experience who left secondary education more than two years ago and have not undertaken VET or higher education study since then may seek admission on the basis of:
Our Bachelor of Business Administration program delivers a comprehensive and relevant curriculum
that reflects the opportunities presented in an era of rapid technological change and unprecedented
globalisation. Students have the chance to gain the expertise, knowledge and skills required in the
businesses of today in order to prepare for the businesses of tomorrow.
This degree program is designed for those who are seeking a broad overview of the business world,
rather than specialising in a particular business discipline. The program covers a wide spectrum of
disciplines such as marketing, management, public relations and human resources - a sound
foundation for a career in business management and administration.
Compulsory areas of study include consumer behaviour, economics, business information
technology, strategic management, innovation and entrepreneurship and public relations. In
addition to your eight business foundation courses and five compulsory courses, you are free to
choose seven electives - these range from events management to the psychology of work.
Our graduates pursue many future careers. Banking, the private sector, government administration,
advertising, public unities, management consultancies, energy companies, trade unions,
accountancy firms and investment brokers are just a few of many possibilities.
The following careers are open to graduates of this program:
Core Curriculum
Eight Business foundation courses
Five compulsory courses
Seven electives in Years Two or Three
Full details of the program requirements are contained in the Program Regulations.