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Central Regional TAFE

Guerilla Marketing Skills Set

  • Non-Award

In marketing, guerrilla techniques mostly play on the element of surprise, rely on creative execution and are often inexpensive to implement

Key details

Degree Type
Non-Award

About this course

In marketing, guerrilla techniques mostly play on the element of surprise, rely on creative execution and are often inexpensive to implement

Guerilla marketing sets out to create unconventional campaigns that attract attention. In this course you will explore the new landscape of promoting products and services in a much-changed environment and marketplace. You will explore how to promote products and services using inexpensive, high impact methods whilst still staying true to your brand voice, and addressing your target market's new altered needs. You will develop the skills of creative thinking and reflective critical analysis.

This course is ideal for:

  • Business enthusiasts
  • Entrepreneurs
  • Business owners
  • Current business students
  • and anyone curious about the world of business
Course Content

For a list of the nationally accredited units included in this course please refer to your preferred campus delivery information below.

Certification

Upon successful completion you will receive a Statement of Attainment

Enrolment & Enquiries

For more information about this course and to enrol:

Contact: Michelle Harvey | Lecturer - Geraldton Campus

9956 6122 | 1800 672 700

Email: info@crtafe.wa.edu.au

Enquiry Form: Complete the course enquiry form below.

How to apply

On Campus (Full-Time or Part-Time)
Visit our Apply and Enrol page to find out how to apply for full-time, part-time or online courses.
Flexible and Other Study Types
We take applications for many of our flexible courses all year round. Visit the Apply and Enrol page and use our Applicant Portal to lodge your application anytime.
Apprenticeships and Traineeships
For apprenticeships and traineeships, you must be employed in a training contract by an appropriate organisation to study. Find out more here.
International Students
International students please visit www.tafeinternational.wa.edu.au
Short Courses and Skill Sets

Enrol in a short course or skill set by completing the form below, calling our student services team on 1800 672 700 or visiting your local campus.

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