This Hong Kong government-accredited degree is delivered by Griffith University staff in partnership with Hong Kong-based tutors through an articulation arrangement with the Chinese University of Hong Kong.
This Hong Kong government-accredited degree is delivered by Griffith University staff in partnership with Hong Kong-based tutors through an articulation arrangement with the Chinese University of Hong Kong. Since its introduction in 2006, more than 1000 students have graduated from this degree, which is regarded as a model of offshore program excellence in Hong Kong.
The choice of three majors gives you the opportunity to focus your study on an area of interest that suits you. Depending on what you choose, you can graduate with the skills to organise rock concerts and community arts festivals, to lead and manage teams, to develop and drive marketing strategies, or to manage large hotels around the world.
Event management is an exciting and growing industry. You will develop business skills and specialist knowledge about how to organise, manage and promote events that will put you at the forefront of this amazing industry.
In this major, you will learn about management's core functions: communication, planning, teamwork, strategy, human resources, and self-development. You will also develop analytical, communication and decision-making skills, which will enable you to add value to any organisation.
In this major, you will learn about identifying and understanding markets and consumer behaviour. You will also learn how to develop strategies for staying ahead of competitors.
Related Associate Degree or Higher Diploma (more)
Graduate satisfaction and employment outcomes for Business & Management courses at Griffith University.