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Griffith University

  • 18% international / 82% domestic

Bachelor of Business

  • Bachelor

This Hong Kong government-accredited degree is delivered by Griffith University staff in partnership with Hong Kong-based tutors through an articulation arrangement with the Chinese University of Hong Kong.

Key details

Degree Type
Bachelor
Duration
3 years full-time
Course Code
1314
Intake Months
Aug

About this course

This Hong Kong government-accredited degree is delivered by Griffith University staff in partnership with Hong Kong-based tutors through an articulation arrangement with the Chinese University of Hong Kong. Since its introduction in 2006, more than 1000 students have graduated from this degree, which is regarded as a model of offshore program excellence in Hong Kong. The choice of three majors gives you the opportunity to focus your study on an area of interest that suits you. Depending on what you choose, you can graduate with the skills to organise rock concerts and community arts festivals, to lead and manage teams, to develop and drive marketing strategies, or to manage large hotels around the world. MAJORS Event Management Event management is an exciting and growing industry. You will develop business skills and specialist knowledge about how to organise, manage and promote events that will put you at the forefront of this amazing industry. Management In this major, you will learn about management's core functions: communication, planning, teamwork, strategy, human resources, and self-development. You will also develop analytical, communication and decision-making skills, which will enable you to add value to any organisation. Marketing In this major, you will learn about identifying and understanding markets and consumer behaviour. You will also learn how to develop strategies for staying ahead of competitors.

Entry requirements

Related Associate Degree or Higher Diploma (more)

Graduate outcomes

Graduate satisfaction and employment outcomes for Business & Management courses at Griffith University.
79.5%
Overall satisfaction
81.9%
Skill scale
61%
Teaching scale
73.8%
Employed full-time
$54k
Average salary