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La Trobe University

  • 24% international / 76% domestic

Bachelor of Applied Business (Marketing)

  • Bachelor

This fully online degree helps you to build the knowledge and skills necessary for a career in a wide range of areas within business & marketing and the not-for-profit and public sectors.

Key details

Degree Type
Bachelor
Course Code
LBABK
Study Mode
Online

About this course

This fully online degree helps you to build the knowledge and skills necessary for a career in a wide range of areas within business & marketing and the not-for-profit and public sectors. The degree is designed to allow you to complete a core focused on developing transferable business skills, a major in marketing and three elective subjects.   The program adopts enquiry based learning approach that helps you to develop important problem-solving and decision-making skills relevant to any business. Graduates go on to develop careers in the management of large, medium and small businesses in government and private sectors, both domestically and internationally. The three Essentials - Global Citizenship, Innovation and Entrepreneurship and Sustainability Thinking - are specialist areas designed to give you an edge with employers. They will enable you to adapt your knowledge and skills to new contexts in a rapidly changing world. Subjects addressing the Essentials are part of all undergraduate La Trobe degrees and can be identified in the subject database by distinct icons.  The list of approved subjects is also on the Essentials webpage. To assist with planning your enrolment, download a PDF copy of the study plan guide here: Bachelor of Applied Business (Marketing) (LBABK) Online 2019

Entry requirements

Business and Economics Courses

Study locations

Online

Graduate outcomes

Graduate satisfaction and employment outcomes for Business & Management courses at La Trobe University.
70.7%
Overall satisfaction
77.2%
Skill scale
54.6%
Teaching scale
66.8%
Employed full-time
$51.6k
Average salary