Bachelor of Business (Tourism Management/Marketing)

This degree is firmly grounded in business studies, but specifically designed for future leaders in the travel and tourism industry who need to understand the key role that marketing plays in this field. The distinguishing features of this course include a teaching style that blends theory and practical work where students are offered the opportunity to undertake an industry project (practicum) and/or an international study tour. Also, a triple-bottom line approach is adopted where economic, social and environmental impacts of tourism are examined. Another feature is the opportunity provided to work with the acknowledged academic leaders in this exciting international field. Admission requirements are completion of VCE and Units 3 and 4 with study score of at least 25 in English (EAL) or 20 English (any). Applicants with comparable qualifications will be considered. A limited number of students may also be considered under Special Entry Schemes. This degree shares a business foundation and first-year framework with all other undergraduate degrees offered by the La Trobe Business School, which enhances the flexibility available to you. Students who commenced this degree prior to 2013, should refer to the edition of the online Handbook relevant to the year of their commencement, or seek advice from student services. The first-year framework comprises four business foundation subjects, three discipline-specific subjects and one elective subject, with a second elective subject in the second year of the degree.