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La Trobe University

  • 24% international / 76% domestic

Bachelor of Digital Business

  • Bachelor

You'll learn the fundamentals of digital business, including how to unlock the potential of technology and how to use digital platforms to improve business performance. You'll develop a blend of technical and practical business skills across marketing, accounting, economics and technology.

Key details

Degree Type
Bachelor
Duration
3 years full-time
Study Mode
In person
Intake Months
Mar, Jul, Nov
Domestic Fees
$11,178 per year / $33,534 total
International Fees
$11,178 per year / $33,534 total
ATAR
78.45

About this course

You'll learn the fundamentals of digital business, including how to unlock the potential of technology and how to use digital platforms to improve business performance. You'll develop a blend of technical and practical business skills across marketing, accounting, economics and technology. And you'll gain valuable insights into how digital technologies are reshaping the contemporary business world.

This practical course will teach you the industry tools you'll need to succeed. Learn from experienced academics and industry leaders, using real-life data and examples. You may be able to apply for internships with leading organisations, enabling you to gain valuable, hands-on experience.

Become highly employable across a range of business settings and keep your options open with this versatile degree.

You'll learn:

  • The principles of digital business
    • Learn the skills to blend traditional business know-how with digital practices. Create new and improved business models and customer experiences.
  • Data analytics
    • Help businesses to make informed decisions using data-driven processes and analytical tools.
  • The principles of innovation
    • Learn how to develop an innovation mindset and equip yourself with the business skills to implement effective organisational change.
  • Digital disruption
    • Understand how to harness and leverage the power of new digital technologies.
  • Traditional business knowledge
    • Study a major or minor and become a well-rounded business graduate.

The qualification awarded on graduation is recognised in the Australian Qualifications Framework (AQF) as Level 7 - Bachelor Degree.

Sample course structure

Please note, the following course structure is indicative and subject to change depending on your course location, offer year or how you tailor your course with specialisations, majors, minors and electives. Structures for the following year are not normally finalised until October, so the sample provided is based on the most recently approved structure. For more information, please refer to the La Trobe University Handbook.

To qualify for the award of Bachelor of Digital Business, students must complete a total of 360 credit points across 3 years.

Year 1 requires the completion of 120 credit points including:

  • 90 credit points from chosen Core
  • 30 credit points from chosen Electives or major or minor

Year 2 requires the completion of 120 credit points including:

  • 75 credit points from chosen Core
  • 45 credit points from chosen Electives or major or minor

Year 3 requires the completion of 120 credit points including:

  • 30 credit points from chosen Capstone
  • 45 credit points from chosen Core
  • 45 credit points from chosen Electives or major or minor
Study options

Core subjects are required subjects in your course. You need to complete these subjects to attain your degree.

Subject name Subject code Year Credit points ACADEMIC INTEGRITY MODULE LTU0AIM 1 0 WOMINJEKA LA TROBE: INDIGENOUS CULTURAL LITERACY FOR HIGHER EDUCATION ABS0WOM 1 0 ADVERTISING IN THE DIGITAL AGE MKT1ADD 1 15 ANALYSING BUSINESS DATA BUS1BAN 1 15 DISRUPTION IN BUSINESS BUS1DIB 1 15 ECONOMIC ISSUES AND PUBLIC POLICY BUS1BUE 1 15 PRINCIPLES OF ACCOUNTING AND FINANCE BUS1AFB 1 15 SUSTAINABILITY BUS1SBY 1 15 DATA ANALYTICS CONCEPTS BUS2DAC 2 15 FINANCING STARTUPS AND SMES FIN2FSS 2 15 INTRODUCTION TO BUSINESS LAW AND ETHICS LST2BSL 2 15 SOCIAL MEDIA AND VISUALISATION BUS2SMV 2 15 TRENDS IN MODERN BUSINESS AND SOCIETY BUS2TBS 2 15 DIGITAL BUSINESS BUS3DIG 3 15 ORGANISATIONAL CHANGE AND DEVELOPMENT MGT3OCD 3 15 SMART SUPPLY CHAINS AND THE INTERNET OF THINGS BUS3SSP 3 15

A major is a sequence of related subjects studied in your course. To attain a major, this sequence must add up to 120 credit points. In some courses, you need to complete at least one major from your course's discipline to attain your degree. If there is room in your degree for more than one major, you may wish to complete an open access major from another discipline area.

Course majors Major code Economics MAJOR-ECO-2 Event management MAJOR-EVM-1 Financial management MJR-FINMGT-1 Human resource management MAJOR-HRM-1 International business MJR-INTBUS-1 Sport management MAJOR-SPM Open access majors View our open access majors

A minor is an optional sequence of related subjects studied in your course. To attain a minor, this sequence must add up to 60 credit points. A minor can be undertaken in a similar or different interest area in your course or major\'s discipline and, in some cases, taken from a different discipline. Up to two minors can be chosen in place of an optional second major or standalone elective subjects.

Course minors Minor code Economics MINOR-ECO-1 Event management MINOR-EVM-2 Financial management MNR-FINMGT-1 Human resources management MINOR-HRM-3 International business MNR-INTBUS-1 Management MINOR-MGT-3 Marketing MINOR-MKT-3 Sport management MINOR-SPM-1 Tourism and hospitality MINOR-THS-2 Open access minors View our open access minors

A range of standalone elective subjects is available in this course. Some electives are recommended for your course, but you may also be able to choose from a range of University-wide electives or electives from other interest areas or disciplines. Note these electives may have their own prerequisites and other requirements. Please refer to the La Trobe University Handbook for the subjects available.

Capstone subjects are required subjects in your course or major that help you integrate and apply the knowledge and skills you gain to solve real world problems. Capstone subjects are often taken towards the end of your course.

Subject name Subject code Year Credit points ENTREPRENEURSHIP BUS3ENT 3 15 LEADING DISRUPTION BUS3LD 3 15
See La Trobe University Handbook for more details

The Handbook contains detailed course information designed for enrolled students, including course structures, electives and options. The delivery of this course can vary between campuses.

  • Melbourne (Bundoora)

To view other campus handbook course details, please select relevant campus in the drop down.

Study locations

Melbourne

Career pathways

Graduate with practical skills, a global perspective and a detailed understanding of complex business environments. As a digital-focused business degree, graduates can find employment in a wide range of sectors and roles, including:

  • Business, strategy and management consultant
    • Use your unique blend of business and digital skills to create solutions for operational challenges.
  • Digital marketing analyst
    • Develop digital strategies and build channel-wide marketing campaigns.
  • Digital business solution manager
    • Help organisations to identify their strengths and weaknesses and develop new digital solutions. You'll also be responsible for implementing change and ensuring operational excellence.
  • Digital business development manager
    • Use your excellent soft skills and digital business knowledge to create consensus between stakeholders. Identify new opportunities, create improvements in internal processes and establish new initiatives.
  • Social media officer
    • Use your digital business skills to implement a social media strategy. Increase brand awareness, improve marketing efforts and increase sales.

Graduate outcomes

Graduate satisfaction and employment outcomes for Business & Management courses at La Trobe University.
74.3%
Overall satisfaction
79.5%
Skill scale
57.5%
Teaching scale
64.8%
Employed full-time
$54.5k
Average salary