Diploma of Marketing and Communication

You'll learn the practical application of contemporary marketing theory in Melbourne Polytechnic's Diploma of Marketing and Communication BSB50620. Benefit from our strong reputation within the industry and increase your employability in a range of entry-level marketing roles. You'll graduate with strong theoretical knowledge and practical work experience. With a predicted 53,000 job openings for marketing professionals in the next five years, it's a great time to level up your skills.

If you've ever wondered how marketers identify trends and opportunities or know how to design effective marketing communications, you'll cover all of these interesting topics when you study Melbourne Polytechnic's Diploma of Marketing and Communication BSB50620. Our course provides an introduction to the fundamental concepts of marketing, including specialist marketing theory and how it applies in today's commercial world. Melbourne Polytechnic teacher are industry-experienced professionals, who will share their knowledge and network of contacts. You'll learn about all modes of marketing and communications, from outdoor to digital. Using our innovative model of partnerships with local businesses, you'll get to apply what you learn in theory to real-life business situations, giving you invaluable experience before you've graduated.

Graduates of this diploma will be qualified to work as an assistant product manager, an assistant marketing manager or a communications and research coordinator. Marketing qualifications opens door through-out the business world. Take your career in marketing into product management, customer service, sales management, branch management, services or communication and research.