Bachelor
Have you ever been scrolling your Facebook or Instagram feed, only to see a bunch of ads pop up for something you were looking at that morning? Or perhaps you've noticed your recommended songs on Spotify are very similar to the songs you listen to regularly? Marketing teams across the world are using data and new digital marketing strategies to give us just what we're looking for, often before we even know we're looking for it.
In this course, you'll learn about the many different kinds of marketing including: social media, content, digital, influencer and more. See marketing theory brought to life through case studies, industry placements and through your work with real clients to develop real marketing plans. You'll graduate with a solid portfolio of work, with access to future employers and the kind of experience you need to launch an exciting career.
Build the knowledge and skills you need to meet your career or study goals. Here are some of the things you'll learn:
Careers could include:
By 2023, it's expected that there will be 53,000 new jobs in marketing*. You could build your career in any industry, working on product and brand management, market research and analysis, advertising and promotion, online communications, consulting and business administration. *Source: Australian Government Job Outlook 2020