Web Communication

This course combines an exciting mix of web design, digital marketing and strategic communication.

Students will learn how to design and develop strategies for web communication campaigns using a range of digital media including, social media, websites, mobile technology, games, video and online news media.

Learn about conveying information and ideas using social media platforms such as Facebook, Instagram, Twitter and YouTube, powerful search engines including the likes of Google and Yahoo and well-designed and written websites and blogs to deliver creatively planned strategic outcomes for organisations.

3 reasons to study Web Communication at Murdoch

1. Learn from industry professionals and digital media researchers while working for real clients.
2. Work in an industry where strong future growth is expected for advertising, multimedia and web design professionals*. (*Source: Australian Government Job Outlook 2021).
3. Increase your job prospects by adding an additional minor to your degree. We recommend Global Media and Communication, Strategic Communication or Journalism.

What you'll learn

Build the knowledge and skills you need to meet your career or study goals. Here are some of the things you'll learn:

• Professional writing skills, global perspectives on issues, ethical and cooperative work behaviour
• Ethical thinking in interpersonal, social and professional contexts
• Creative techniques and methodologies towards communication solutions
• Communicating and engaging with a range of audiences, stakeholders and the public through media and communication platforms using voice, text, sound and image

Your career

When you graduate, you might work in strategic communication, web design or digital marketing or in specialised areas such as social media management or search engine marketing and strategy. Careers could include:

• Web Communication Specialist
• Social Media Consultant
• Social Media Analyst
• Consultant or Freelancer
• Client Production Officer
• Web Production and Strategic Consultant
• SEO and Social Media Strategist
• Digital PR and Marketing Consultant
• Digital Account Manager

Your Document Checklist

Ready to apply? Before you start, make sure you have some or all of the following documentation ready for a quick application.

• Completed official Academic Transcripts and Certificates of Completion
• ATAR results
• STAT Test results

Your Document Checklist

Ready to apply? Before you start, make sure you have some or all of the following documentation ready for a quick application.

• Complete or incomplete official Academic Transcripts and Certificates of Completion - both original and English translated versions
• English Language Proficiency Document (if available)