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QUT (Queensland University of Technology)

  • 17% international / 83% domestic

Bachelor of Communication (Digital Media)

  • Bachelor

Undertake communication studies with an emphasis on digital innovation, industry placements and connections. Take advantage of rising demand for digital media skills.

Key details

Degree Type
Bachelor
Duration
3 years full-time
Course Code
421202, 096577J
Study Mode
In person
Intake Months
Feb, Jul
ATAR
70

About this course

Highlights
  • Combine communication studies with an emphasis on digital innovation, practical skills, and industry placements and connections.
  • Graduate with specialist knowledge in a growth area, and understand the function and influence of the media industry, as well as develop skills that are transferable across a range of industries.
  • Engage with the local media sector while building your professional networks.
Highlights
  • Combine communication studies with an emphasis on digital innovation, practical skills, and industry placements and connections.
  • Graduate with specialist knowledge in a growth area, and understand the function and influence of the media industry, as well as develop skills that are transferable across a range of industries.
  • Engage with the local media sector while building your professional networks.

Entry requirements

Year 12 early offer scheme

If you're a current Queensland Year 12 student you may be eligible to receive an offer for this course on the last day of Queensland Year 12 before receiving your ATAR or selection rank.

Find out more about the QUT Year 12 Early Offer Scheme

Helping you to get into your course

If you don't think your ATAR or selection rank is high enough to get into this course you can guarantee your entry with guaranteed advanced standing by upgrading through one the following programs which you can select as one of your QTAC preferences:

QUT College Diplomas

As a QUT College Diploma in Entrepreneurship (creative industries pathway) or Esports (creative industries pathway) graduate you will automatically receive an offer to start the Bachelor of Communication within one week after completion of the diploma. You will also automatically receive up to 1.0 year (96 credit points) credit transfer and be able to complete the degree in 2 years as a full-time student (or equivalent part-time).

Find out more about the QUT College Diploma in Entrepreneurship

Find out more about the QUT College Diploma in Esports

Study locations

Kelvin Grove

What you will learn

You'll begin with core units that equip you with skills and knowledge of the theoretical and practical requirements for careers in the communication industries and provide a platform for advanced study. You will learn how digital media is shaped by a range of factors including globalising media markets questions of national culture and identity and digital disruption. Your studies will help you develop a wide skill set including becoming an effective oral communicator and discerning listener through to understanding quantitative and qualitative research methods.

Your studies will be rounded by the choice of either a second major which is a sequence of eight units from another study area or minors and electives such as work integrated learning internships or international study tours that allow you to graduate work ready through engagement with the industry.

Double degrees

Take advantage of the rising demand for digital media skills across all industries by combining this course with a second degree in -

  • business to take advantage of rising demand for the combination of digital management and analytical skills with business project and planning roles across industry and government.
  • information technology to develop a career in web design graphic design web application development illustration video production and post-production game design project management or social media management.
  • justice where digital media skills are a valuable addition for roles in law enforcement government and private sector intelligence and security agencies crime prevention agencies and a range of community and government organisations.
  • law to apply your legal expertise to jobs in the communication industries or use your digital and social media skills in specialist legal practices such as privacy freedom of speech litigation or criminal law.
  • data science to help media companies and publishers overcome some of their biggest challenges and open new opportunities by delivering personalised and relevant content.

Career pathways

Careers and outcomes

Graduates work in marketing communications public relations or corporate communications or in advertising as sales executives for media outlets or as media planners and buyers. Careers also exist in audience and market research media policy development as digital strategy planners and digital content managers.

Research pathways

QUT is a world-leader in media and communication research through the Digital Media Research Centre. If you are a high-achieving student you may like to consider research pathways including the option to progress to a PhD.
Possible careers
  • Advertising and new media professional
  • Audience researcher
  • Digital communication specialist
  • Digital content designer
  • Digital content producer
  • Marketing officer/manager
  • Media industry specialist
  • Media planner / buyer
  • Media trader
  • Media or communications adviser

Course structure

To meet the course requirements of the Bachelor of Communication (Digital Media) you must complete a total of 288 credit points made up of:

  • a digital media major (144 credit points)
  • four core units (48 credit points)
  • complementary studies: a second major (96 credit points) two minors (48 credit points each) or one minor (48 credit points) and 48 credit points chosen from unit options (electives).
Study overseas

Study overseas while earning credit towards your QUT creative industries degree with one of our worldwide exchange partners.

Overseas study can be for one or two semesters (or during the semester break) and the units you take can be in a creative or non-creative discipline area depending on how they match with your QUT course.

To meet the course requirements of the Bachelor of Communication (Digital Media) you must complete a total of 288 credit points made up of:

  • a digital media major (144 credit points)
  • four core units (48 credit points)
  • complementary studies: a second major (96 credit points) two minors (48 credit points each) or one minor (48 credit points) and 48 credit points chosen from unit options (electives).
Study overseas

Study overseas while earning credit towards your QUT creative industries degree with one of our worldwide exchange partners.

Overseas study can be for one or two semesters (or during the semester break) and the units you take can be in a creative or non-creative discipline area depending on how they match with your QUT course.

Graduate outcomes

Graduate satisfaction and employment outcomes for Creative Arts courses at QUT (Queensland University of Technology).
71.7%
Overall satisfaction
76.5%
Skill scale
64%
Teaching scale
53.6%
Employed full-time
$50k
Average salary