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University of Wollongong (UOW)

  • 44% international / 56% domestic

Bachelor of Communication and Media - Bachelor of Business

  • Bachelor

Studying communications and business provides you with an understanding of the business and commercial environment including management, operations and marketing, accounting, economics and finance.

Key details

Degree Type
Bachelor
Duration
4.5 years full-time
Course Code
3110, 102892K
Study Mode
In person
Intake Months
Feb, Jul
ATAR
75

About this course

Studying communications and business provides you with an understanding of the business and commercial environment including management, operations and marketing, accounting, economics and finance. You will be able to research, plan, execute and manage marketing campaigns and acquire skills in issue management, product publicity, crisis communications, and media relations.

The Bachelor of Communication and Media offers students a strong foundation in global communication and media industries. This degree has a focus on preparing students for global careers in digital and social media, visual communication design, journalism, screen media production, marketing, communication and advertising. Students will encounter key ideas in the study and practice of media and communications, and gain flexible and transferable skills that will prepare them for informed engagement with the changing world of global media culture. Throughout your degree you will develop a portfolio of works that develop and demonstrate your ability to apply theories into practice.

Today's business environment is dynamic and complex. The Bachelor of Business degree provides core skills in many business functions as well as specialist knowledge in a chosen field. Throughout this degree you will have the opportunity to gain real-world experience and make professional connections, including the opportunity to participate in the Business Internship program.

Study locations

Wollongong

Career pathways

  • Auditor
  • Banker
  • Analyst
  • Financial controller
  • Financial planner
  • Paraplanner
  • Accountant
  • Policy advisor
  • Business adviser
  • OHS officer
  • HR manager consultant
  • Stock broker
  • Insurance broker
  • Fund manager
  • Exporter/importer
  • Public relations coordinator
  • Market researcher
  • Advertising executive
  • Brand/product manager
  • Event manager

Graduate outcomes

Graduate satisfaction and employment outcomes for Communications courses at University of Wollongong (UOW).
82.9%
Overall satisfaction
86.7%
Skill scale
81.9%
Teaching scale
52.1%
Employed full-time
$50.1k
Average salary