The growth of marketing-related roles where professionals will benefit from a marketing qualification is projected to increase by 22 per cent in the five years leading up to 2024.1 The Graduate Certificate in Marketing and Digital Strategy gives you the foundational skills and knowledge to drive...
You must have a recognised bachelor degree (or higher) in any discipline with a minimum grade point average of 4.00 (on QUT's 7 point scale).
1.5 year program
You must have one of:
A recognised bachelor degree (or higher) in business or a related discipline with a minimum grade point average of 4.00 (on QUT's 7 point scale); or
A recognised bachelor degree (or higher) in any discipline with a minimum grade point average of 4.00 (on QUT's 7 point scale) followed by at least seven years full-time (or equivalent) work experience in business or a related discipline.
1 year program
You must have one of:
A recognised bachelor honours degree in advertising communication marketing or public relations with a minimum grade point average of 4.00 (on QUT's 7 point scale); or
A recognised bachelor degree plus graduate certificate both in advertising communication marketing or public relations with a minimum grade point average of 4.00 (on QUT's 7 point scale); or
A recognised graduate diploma (or higher) in advertising communication marketing or public relations with a minimum grade point average of 4.00 (on QUT's 7 point scale); or
A recognised bachelor degree in advertising communication marketing or public relations with a minimum grade point average of 4.00 (on QUT's 7 point scale) followed by at least seven years full-time (or equivalent) work experience in advertising communication marketing or public relations.
Academic entry requirements
As part of QUT's application for admission process you will be automatically assessed for the 1.5 year program. If you wish to be considered for the 2 year program only please indicate this on your application form.
Master of Business - 1.5 year program
A completed recognised bachelor degree in business or related field with a minimum grade point average (GPA) of 4.00 (on QUT's 7 point scale).
A completed recognised bachelor degree in marketing advertising mass communication public relations or journalism with a minimum grade point average (GPA) of 4.0 (on QUT's 7 point scale).
Master of Business - 2 year program
A completed recognised bachelor degree in any discipline with a minimum grade point average (GPA) of 4.00 (on QUT's 7 point scale).
Pathway
Graduate Certificate in Business and Communication: Applicants with an overall IELTS score of 6 (Reading and Writing no less than 5.5 and no other sub-score below 5) (or accepted equivalent) may be considered for the Graduate Certificate / Masters pathway.
It is projected digital marketing roles in Australia will rise by 12% by 2026¹. Now is the time to develop skills for the constantly changing digital marketing landscape.
