Bachelor
In a complex and changing world, effective communication is one of the most powerful tools to connect with people, pursue truth and inspire change. When you study a Bachelor of Communication at Deakin, you will learn how to craft content that resonates with your audience across print, digital, audio and video platforms. Whether you're breaking a critical news story, writing a press release, creating a national campaign or running a high-profile event, you will create persuasive messages that move people to action.
You'll develop specialised industry skills, with the option to major in the following areas:
- advertising
- digital and social media
- journalism
- public relations.
Along with your major, you will personalise your degree with minors in complementary study areas, like integrated communication, creative advertising, photojournalism, Indigenous studies and more.
Want to turn your passion for words into a meaningful career?
Learn how the principles of ethical communication and technology apply in the modern media landscape and develop the critical thinking and practical production skills to target key audiences effectively. Harness your passion for creativity, communication and visual language to shape public opinion and thrive across a wide range of roles in the rapidly evolving media and communications sector.
How we communicate has the unique power to connect, teach and inspire change. When you study a Bachelor of Communications at Deakin you will master your craft, utilising creative practice and technology to shift public perception and make an impact on the world around you. You'll explore and utilise different communication mediums, developing specialist skills on your journey to becoming a well-rounded and in-demand communications professional.
As technology and new trends transform culture, organisations and the media landscape, you will be encouraged to explore new mediums and utilise the latest technology to create high-impact content.
You'll learn what the modern media industry looks like, executing digital strategies with the latest communication technologies. Some of the key areas you will explore:
Our accomplished industry practitioners will inspire and support you on your journey towards building a sustainable creative career doing what you love. You'll spend your days learning in speciality spaces - from our industry-standard newsroom to the studio - shining a light on stories that matter.
The combination of practical assessments, industry events and internship opportunities mean you will graduate with a portfolio of work and a strong network ready to thrive in your future career. Develop the leadership skills and entrepreneurial mindset to manage projects and drive engagement with audiences.
Our flexible approach allows you to personalise your learning to your interests and future career and study in a way that suits you. Feel encouraged to fit your learning in with your busy life, whether you want to slow down or speed up your studies, study on-campus or online.
Study a Bachelor of Communication and work towards a future career that challenges and excites you.
With humans constantly processing more information than ever before, communication play a pivotal role in shaping what people care about. Clear and compelling communication is an influential tool that is highly sought-after across sectors and industries, impacting everything from public opinion, education, politics and social justice issues.
When you study a Bachelor of Communication, you walk away with a diverse range of in-demand and highly transferrable skills that employers are looking for.
You'll have the critical skills to work across industries, worldwide. Your future career could see you working in private, public, or non-profit sectors, be it a newsroom, a top agency or digital start-up, or even as an entrepreneurial self-starter. Our graduates go on to excel in roles such as:
For more information go to DeakinTALENT
To qualify for the award of Bachelor of Communication, a student must complete 24 credit points including:
Plus either:
OR
Remaining credit points may be used to undertake elective units or to undertake an additional minor sequence.
One major must be taken from the majors offered in the degree in which you are enrolled. The other major or minor sequences may be taken from Bachelor of Creative Arts, Bachelor of Design or Bachelor of Film Television and Animation major or minor sequences.
Students must also ensure that they have met the following course rules to be eligible to graduate with a Bachelor of Communication:
A major or minor sequence is a group of units in a particular area of study taken over the three levels of your course. Each unit is usually worth 1 credit point.
A major sequence is made up of 8 credit points, and a minor sequence is made of 4 credit points.
Students are advised to refer to the details of each major or minor sequence for availability as some may be offered in campus and/or online mode only.
6
Communication and Employability core units
16
Major or Minor units
2
Elective units
24
Total
The University aims to provide students with as much credit as possible for approved prior study or informal learning which exceeds the normal entrance requirements for the course and is within the constraints of the course regulations. Students are required to complete a minimum of one-third of the course at Deakin University, or four credit points, whichever is the greater. In the case of certificates, including graduate certificates, a minimum of two credit points within the course must be completed at Deakin.
You can also refer to the Recognition of prior learning system which outlines the credit that may be granted towards a Deakin University degree and how to apply for credit.