Introduction to Social Media for Business

In this short course you will learn the basics of social media marketing. You will cover:

• Introduction to Social Media for Business
• Outlining digital marketing channels and the importance of social media
• Analysing paid versus organic social media approaches
• Outlining social media trends
• Influencer marketing

Our workshops are highly interactive and you will be encouraged to bring your brand to the workshop so you can develop and apply the skills as you learn.

You can build on the skills gained in this workshop and by also enrolling in Creating Impactful Digital Content and Maximising SEO, and Social Media Analytics.